Ten Ways to Enhance Your Retail Store Displays

Keep it simple

Your retail store displays should be visually appealing yet uncomplicated. Choose a clean and straightforward design that showcases your products effectively. Brandstand's Brochure rack is an excellent example of a simple display that is functional and elegant.

Choose the Right Colours

Select colours that complement your products and brand. Ensure that your displays have a consistent colour scheme and don't clash with your store's interior. For instance, Brandstand's White Retail Cube Display is a versatile display that can work with any brand.

Create a Focal Point

Build your displays around a central point of attraction. Use lighting, signage, or graphics to highlight specific products and create a visual hierarchy. Brandstand's Retail Display Stand with LED Lighting is a great example of a focal point display that draws attention to your products.

Group Items Strategically

Group your products according to colour, theme, style, or price point to create a harmonious display. Use accessories like baskets, hooks, shelves, and racks to maximize the space and keep your display organized. Displays2go's Gridwall Hooks allow you to hang your products and create a versatile and customizable display.

Consider Seasonal Themes

Incorporate seasonal or holiday themes into your displays to keep them fresh and timely. This will help your customers connect emotionally with your store and products. 

Make Interactive Displays

Create displays that allow your customers to touch, feel, or try on your products. This will create a memorable and engaging shopping experience that could lead to more purchases. 

Use Signage Effectively

Use signage to communicate prices, promotions, or product descriptions. Make sure that your signs are legible, prominent, and consistent with your brand's style. Brandstand's range of signage is an excellent destination for creating attractive and personalized signage.